Green Tech & Clean Energy
Nine years of R&D. The world needs to hear about it.
Green tech businesses face an underappreciated problem. The technology is often groundbreaking, but the story is still being written, and investors, partners and customers are only beginning to understand it.
I translate years of R&D and hard-won proof points into a clear, credible commercial narrative, with hands-on experience in the EV and circular-economy space.
Great tech needs a clear story
Years of R&D mean little if the market cannot grasp why it matters. I make it land.
Investors back clarity
Funding follows a credible narrative. I build the story that stands up to due diligence.
Substance, not greenwash
Sustainability claims only work with specificity. I communicate proof, not platitudes.
Where I've worked in this sector
GreenTech Industries (GTI)
Fractional Marketing Director for the UK first industrial-scale operation for precision high-voltage EV battery disassembly and remanufacturing. Nine years of R&D, proprietary technology, and commercial proof points. Role: translating a technically complex story into something investors, partners, and the market can connect with and act on.
Common challenges I work on
Translating deep technical expertise into compelling narratives for investors and partners
Building brand credibility and market presence for first-mover businesses
Investor communications and fundraising support
Go-to-market strategy for genuinely novel products and processes
Positioning in emerging categories where the market language is still being written
Communicating sustainability credentials with specificity, not greenwash
Building awareness in markets where the audience needs to be educated before it can be sold to
Relevant services
Strategy with vision. Impact that lasts.
Work with me in Green Tech & Clean Energy.
Every engagement starts with a conversation. No pitch, no obligation — just a discussion about where you are and what you need.
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