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Marketing Audit

An honest view of what's working, what isn't, and what to do about it.

A structured, objective assessment of your current marketing activity — ending with clear, prioritised recommendations, not just a report.

See what's included

An objective assessment

A structured, honest look at where your budget, time and effort actually go.

Prioritised, not a report

Clear recommendations ranked by impact, not a document that gathers dust.

Confidence before you invest

Know the foundations are solid before you spend more on marketing.

What this covers

Before investing more into marketing, it's worth understanding what you've already got. A marketing audit gives you an objective, structured assessment of your current activity — where your budget, time, and effort are going, and whether they're going to the right places. This isn't a report for its own sake. It ends with clear, prioritised recommendations.

Brand positioning and messaging consistency

Website performance and conversion readiness

Channel mix and spend allocation

Content and SEO foundations

CRM, email, and retention activity

Team capability and resource allocation

Agency and supplier relationships

Relevant experience

Recent audit work includes a full marketing department audit for a further education college in East London — covering strategy, website, analytics, personas, and a complete programme of work to increase brand awareness and local student recruitment.

Right for you if

You've been doing marketing for a while but aren't confident it's working as hard as it should. Or you've taken on a new role and need to understand what you've inherited. Or you're about to increase investment and want to make sure the foundations are solid first.

Strategy with vision. Impact that lasts.

Start with a conversation.

Every engagement begins by understanding where you are and what you need. No pitch, no obligation — just a clear-headed discussion.

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